Coupled with the fact that there are so many health benefits to both mother and baby from breastfeeding, she created a very feminine and refined collection. Afterall, why should a new mother not want to add a touch of glamour and luxury to her underwear, lingerie and even swimwear?

Although the look is key, a great deal of time has been spent ensuring that our collections have the right support, coverage and comfort by working very closely with a technical designer, experienced first hand through testing the products and speaking to lots of breastfeeding mothers and pregnant mums-to-be.